Category: Uncategorised

Home / Uncategorised
At Purity, We Love Our Policies
Post

At Purity, We Love Our Policies

I was privileged to be asked to present a policy writing session to one of our valued clients recently. It went very well and was received with appreciation and enthusiasm. It also underlined the importance of having an infrastructure in place which supports, empowers and enables the various areas of a business to work together...

Six ways that being a trustee gives back
Post

Six ways that being a trustee gives back

People often talk about trusteeship as an opportunity to give back, but the truth is that it’s one of the most rewarding roles anyone could take on. While I relish the support I can give to charities in my day job running a telephone fundraising agency, my role as trustee of the international development charity...

10 things to consider in your welcome programme
Post

10 things to consider in your welcome programme

As fundraisers, we’re always looking for the nirvana of low attrition and lifetime supporters. The long-term supporter journey is often talked about, but it’s not always obvious how to map out a journey that includes strategic and tactical planning as well as appropriately personalised responses to your valuable newly recruited supporters… One thing’s certain, one...

The Language of Climate Emergency
Post

The Language of Climate Emergency

Our brains are wired to react and restructure depending on the visual language that is constantly being transmitted to us. The words we see, use and hear transform our behaviour and the activity of our brain without us even realising. In fact, our brains don’t respond as rapidly to positive words as they do to...

2 Years of Purity Fundraising…well, that went quickly!!
Post

2 Years of Purity Fundraising…well, that went quickly!!

Time continues to march on and suddenly we’ve sailed past our 2-year anniversary at Purity – another summer party in the park finished and another few bottles of fizz glugged to congratulate the team on a second fantastic year. As always, it’s time to step back and look at what we’ve achieved and where we...

Volunteering in Calais
Post

Volunteering in Calais

One of our amazing Fundraising Managers, Vanessa, recently volunteered in Calais through Calais Action Brighton. Below is her account of her experience: As Liverpool prepared to beat Spurs in the Europa League Final, a van pulled into an anonymous car park in Calais. Trestle tables and catering sized quantities of chicken curry, rice and salad...

CEO New Year Letter
Post

CEO New Year Letter

Dear Colleagues and Friends, As we head into 2019 and I look back over the last year, it’s hard to believe we have come such a long way in such a short time. Last Christmas we were still very much a fledgling business: we were 5 months into Purity and whilst we had hit the...

Time to Talk
Post

Time to Talk

We are proud of our positive culture here at Purity: a culture where we work to ensure everyone feels fully supported and able to come to anyone, from their line managers to me, if they have any worries or concerns that they want to talk about. However, it’s vital that we never become complacent when...